Privacy Policy
Last Updated: July 21, 2026
At Brinthal™, we place the highest priority on safeguarding the privacy and trust of every visitor and customer who accesses our official website. This Privacy Policy outlines the types of personal information we collect, how we use, store, protect and share that information, as well as your rights regarding your personal data when you browse our site or complete a purchase with us.
1. Information We Collect
We collect information only as necessary to deliver a smooth shopping experience, process your orders reliably and provide responsive customer support.
Information You Submit Directly
When you complete actions such as placing an order, registering for a customer account, signing up for our email newsletter, or reaching out to our support team, we may collect the following personal details:
- Full legal name
- Active email address
- Complete shipping and billing street addresses
- Contact phone number
- Payment-related information (processed securely through our authorized payment gateway)
Information Collected Automatically
As you navigate our website, certain technical and usage data is collected automatically through standard web technologies. This may include:
- Your device’s IP address
- Device model, browser version and operating system details
- Pages viewed, time spent on the site and general navigation patterns
- Traffic referral sources and exit pages
- Usage data collected via cookies and similar tracking tools (detailed in Section 5)
2. How We Use Your Information
All personal information we collect is used for legitimate business purposes tied to your shopping experience and normal site operations, including:
- Order Fulfillment & Processing: To verify payment details, coordinate shipment dispatch, send order confirmation messages, and share logistics tracking updates.
- Customer Service Support: To respond to your inquiries, resolve order-related issues, and provide follow-up after-sales assistance.
- Website & Service Improvement: To analyze site usage trends, diagnose technical issues, and refine our product selection and overall user experience.
- Personalized Shopping Experience: To tailor product recommendations and site content based on your browsing and purchase history.
- Marketing Communications: With your explicit opt-in consent, to share updates about new product launches, exclusive promotions and brand announcements.
- Fraud Prevention & Platform Security: To detect and block unauthorized transactions, fraudulent activity, and misuse of our online platform.
- Regulatory Compliance: To meet applicable legal requirements and respond to lawful official requests.
3. Data Security Protections
Protecting the confidentiality and security of your personal data is a core operational commitment. We implement multi-layered security measures to safeguard your information:
- Encrypted Payment Transmission: All sensitive payment data is transmitted via industry-standard Secure Socket Layer (SSL) encryption and processed exclusively through our certified payment gateway provider.
- Restricted Access Storage: Personal information is hosted on secure, access-controlled servers, and only accessible to authorized personnel who are bound by strict confidentiality obligations.
- No Permanent Card Storage: Brinthal™ does not retain complete credit or debit card credentials on our internal servers once a transaction has been fully completed.
4. Third-Party Information Sharing
Brinthal™ does not sell, rent or trade your personal identifying information to external parties for their own independent marketing use. We only share limited data with vetted third-party partners who assist us in running our website, fulfilling orders and delivering services to you, all subject to strict data protection requirements.
Operational Service Providers
These partners support core website functions, payment processing, shipping logistics and customer service, and may only access your information to the extent needed to perform their contracted services.
Advertising & Marketing Partners
We collaborate with authorized advertising partners that deploy cookies, pixels and similar technologies on our site to deliver relevant Brinthal™ product advertisements to you across other websites. These partners may collect data about your browsing activity across different sites over time.
Our primary advertising partners include:
- Meta (Facebook / Instagram): https://www.facebook.com/privacy/policy
- Google: https://policies.google.com/privacy
- AppLovin: https://legal.applovin.com/privacy
All data collected by these third-party partners is governed by their respective independent privacy policies. You can manage your targeted advertising preferences by visiting the links above or adjusting your browser and device privacy settings.
5. Cookie & Tracking Technology
Our website uses cookies and equivalent tracking technologies to support core functionality and enhance your browsing experience. Cookies are small text files saved to your device by a website, which help recognize your browser on return visits and retain certain user preferences.
We use the following categories of cookies:
- Strictly Necessary Cookies: Essential for basic website operation, including shopping cart functionality, checkout workflows and session security. These core cookies are placed by our e-commerce platform Shopify to enable standard store features.
- Analytics & Performance Cookies: Collect anonymous usage data to help us understand how visitors interact with our website, identify technical issues and optimize site performance.
- Marketing Cookies: Placed by our advertising partners to display personalized Brinthal™ advertisements on third-party sites based on your browsing history.
For a full breakdown of cookies deployed by the Shopify platform on merchant storefronts, please refer to the official Shopify Cookie Policy: https://www.shopify.com/legal/cookies
You may disable or manage cookies at any time through your browser settings. Please note that disabling certain necessary cookies may impair website functionality, including the checkout process and shopping cart features.
6. Links to Third-Party Websites
Our website may contain links to external third-party websites, services or resources. These external sites operate independently and maintain their own privacy policies and terms of service. Brinthal™ assumes no responsibility for the privacy practices, content or policies of any third-party websites you access via links on our site. We recommend reviewing the privacy policy of every external website you visit.
7. California Privacy Disclosures (CalOPPA Compliance)
In alignment with the California Online Privacy Protection Act (CalOPPA), we maintain the following practices:
- You may browse our website anonymously without submitting personal identifying information.
- This Privacy Policy is accessible via a clearly marked link in our website footer.
- Any material updates to this policy will be published on this page with an updated effective date.
- You may review, update or correct your personal account information by logging into your account dashboard or contacting our support team.
Do Not Track Signals
We recognize and respect browser-enabled Do Not Track (DNT) signals. When a DNT mechanism is activated in your browser, we do not activate behavioral tracking cookies or targeted advertising technologies during your visit.
8. Children’s Privacy (COPPA Compliance)
Our website and products are designed for general adult audiences. Brinthal™ does not knowingly collect or solicit personal information from children under the age of 13, in full compliance with the Children’s Online Privacy Protection Act (COPPA). If you become aware that a child under 13 has provided us with personal information, please contact us immediately, and we will take prompt action to remove that information from our records.
9. Data Breach Notification & Fair Information Practices
We follow established fair information practice principles to protect your personal data. In the unlikely event of a confirmed data security incident that impacts your personal information, we will:
- Notify affected individuals via the email address on file within 7 business days of formal incident confirmation
- Post a prominent public notice on our official website within 7 business days
- Take reasonable remedial steps to reduce potential impacts
10. Email Communications & CAN-SPAM Compliance
We collect email addresses primarily to process orders, send order status updates and deliver customer support. If you have opted in to marketing communications, we may also send promotional emails about new products, special offers and brand updates.
To ensure full compliance with the CAN-SPAM Act:
- All email subject lines and sender details are accurate and not misleading
- All promotional emails are clearly identified as marketing communications
- Every promotional email includes a clear, one-click unsubscribe link at the bottom
- We process all unsubscribe requests promptly and in line with regulatory requirements
11. Contact Information
If you have any questions, concerns or requests regarding this Privacy Policy or the handling of your personal information, please contact us:
Email: service@bloomstatic.com
Mailing Address:
Brinthal™
6820 W Kings St
Springfield, MO 65802
United States